The Honey Mustard - fashion and media services, Sarah Murray, Vancouver B.C.

 

Publicity

JC Studio Release

For Immediate Release
June 22, 2005

JC Studio Ups Revenues by Latching on to Booming Real Estate Market

Vancouver headlines are unanimous, the city is in the midst of a real estate explosion and one local clothing designer is riding the wave. Jacqueline Conoir Collections has increased their earnings 15% since taking on corporate contracts to design uniform images for real estate developers such as Polygon Homes, Bosa Properties and Westbank Development, as well as for hotels and airline teams.

“It isn’t about a uniform, it is about a consolidated image,” says designer RozeMerie Cuevas. “Real estate agents already have a stipulated style of dark suits. So, why not have a modern and collective visual appearance that is an extension of their business and reflects the quality of their product.”

After being in business for 20 years the Jacqueline Conoir label has a proven track record. Long known as the queen of the suit, Cuevas’ crisp and modern styling is the perfect fit for companies wanting to brand an image. And with the pendulum swinging back to a professional appearance after a decade of casual Fridays, it’s perfect timing for the designer who was looking to add a corporate angle to an already thriving business.

“These contracts are important to us. They increase sales and exposure and it’s flattering to know that we’ve developed a look that people are comfortable endorsing,” says Cuevas.

Jacqueline Conoir is available in Vancouver at JC Studio, 46 West 6th Ave. and across Canada at specialty boutiques. Corporate suiting contracts are available at JC Studio by contacting Noelene Searle (noelene@jcstudio.ca). For more information please visit www.jcstudio.ca.

To interview the designer please contact:
Sarah Murray
The Honey Mustard Fashion and Media Services
sarah@thehoneymustard.com
604-734-5674
 


 

 

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