A press release is a business’ chance to prove to the media that they are worthy of coverage. It should be quick and easy to read, creative and original, and full of newsworthy information. We have the appropriate contacts across Canada for the release and it often happens that we get a freelance story published or appear as a stylist on TV, which means our client gets added publicity. We can provide creative input on marketing strategies and can help create reasons for needing a press release. The more often you send them, the more familiar your name becomes to both the media and the public.